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MILK Brief #6: Research Design for Measuring the Client Value of Microinsurance

ByKarlijn Morsink, Peter Geurts, Barbara Magnoni, and Emily Zimmerman
28 October 2011

This brief provides a structure to support decisions about appropriate research designs to answer questions about the value microinsurance has to clients.  It begins by describing what a “perfect” research design seeks to achieve, and what it requires. Then the paper discusses practical considerations that can limit researchers’ ability to implement perfect studies, and end with a discussion of alternative research designs. A short glossary of important research terms is also included at the end.


About the Author(s)

Karlijn Morsink

Peter Geurts

Barbara Magnoni

Emily Zimmerman

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